Free Websites
Marketing on the internet is truly the future of real estate. The figures from NAR say that 90% of consumers now are using the internet as a tool in their real estate transaction. But you need more than a billboard in the middle of nowhere. You need a website that is designed to draw people to it and generate prospects for you. And you need a mechanism to follow up with the visitors during the 16 to 24 months according to NAR) that they will spend between their first visit to the internet and when they actually do a real estate transaction.
As part of our service to you we will provide you with a free agent website that will let you build your long term marketing program. We also can provide you with free team websites with individual agent websites for each team member. Or a free Broker website with free team and agent websites for all your staff.
These websites will be integrated with a listing management system that lets you provide effectively unlimited amount of information about each property listed on your website. The websites can also be integrated with the IDX feed from your MLS to give your visitors the ability to search "all" the listings.
How can we afford to give you free websites? There are several reasons...
Ever Decreasing Costs
We want to let you in on a little secret...websites are CHEAP to operate. The major cost factor in operating a website is the cost of delivering data to and from the people viewing it on their computers. But all that is changing. Maybe you have noticed that communication costs are dropping. You can get ever less expensive solutions for your phone service. And the same thing is happening to the costs of delivering to and from websites.
Recently technology was demonstrated that will allow 10 TRILLION bits of data to be sent per second over a single optical fiber...and the typical fiber cable ahs hundreds of optical fibers in it. With this technology you can carry on 150 MILLION telephone conversations at the same time on a SINGLE optical fiber.
Cost of computers...especially storage costs...where the websites reside are also dropping to ever lower prices. There are 10s of thousands of website designs you can choose from that will give your business a professional look...mostly either free or costing much less than $100.
Leveraging Our Technology
We leverage the technology we use to provide you with a system of tracking and following up with call capture leads to provide the same follow up capabilities for your website generated leads. Remember our mortgage affiliate utilizes this same system to manage it's mortgage marketing activities. So you can rest assured that we want this system to be the best possible system just as much as you.
Integrated Support
We are already providing you with extensive support on implementing our call capture based lead generating systems. Adding the support needed to manage and maintain a website for you is not a significant incremental expense...and since we both benefit from the leads generated by the websites there is an incremental benefit to us as well from the operation of the websites.
One very important difference in our website program is how we handle support. We don't hand you a website template and offer you support only when you have trouble. We don't think you should have to learn about coding, search engine optimization, meta tags, HTML, PHP, MySQL, etc. to be able to have a website that works for you. Instead we assign you an editor who works with you to take the content you want and integrates it into the website.
Website Optimization
Our website editors are skilled at more than writing pretty copy. They are skilled at optimizing websites to attract visitors and generate leads. You don't have to deal with optimization. We want you to concentrate on the most important part of your life - listing and selling properties. You can pay someone to optimize your website...but if their efforts prove fruitless you will will be the one who suffers...not them. With our program you know we will be committed to making your website work for you because if it doesn't work for you it doesn't work for us. Our revenue is derived from generating high quality leads that turn into mortgages...the same leads that generate sales and listings for you. As you can see this business model truly makes us SERIOUS about designing and optimizing your website.
For more information please click here.